A multi-million pound cutting edge nano-technology firm, Optitune engaged us in early 2013 to help clarify and strengthen their exciting international brand.
We worked alongside the CMO to create an engaging shareholder document that conveyed the complexities of the business in the simplest ways, this has developed into a larger projects including website design, exhibition materials and brochure work. Key to the work was an understanding of the diversity of audience: investors, customers and scientists. The print design work was particularly enjoyable in marrying the right print finishes to reference the look and feel of our client’s products: ‘Optitune patented nano-materials; designed to manipulate the behaviour of light at the surfaces of some of the most critical constructions of our time.’